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HOTEL NEWS RESOURCE – WESTIN EXPANDS IT'S WESTIN WELL-BEING MOVEMENT

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Date Posted: July 22, 2014
Source: Hotel News Resource

Today, Westin Hotels & Resorts unveiled the next stage of its year-long Westin Well-Being Movement with the announcement of two new nutrition-focused partnerships with SuperChefs™ and The Juicery and the newest member of the brand’s Well-Being Council, dietician Ashley Koff RD. As an advocate for wellness and healthy eating, Westin teamed up with SuperChefs, a group of doctors, dentists, dieticians, chefs and other experts dedicated to educating kids on the importance and the fun of eating smart, to create The Westin Eat Well Menu for Kids.



The extensive new menu, which has rolled out to properties worldwide, includes eight signature dishes created and tested by kids, receiving a stamp of approval from notoriously finicky eaters. A new, dedicated fresh juice and smoothie offering, Westin Fresh by The Juicery, is currently rolling out to hotels worldwide. The program was created with leaders in nutrition, featuring juices and smoothies designed for business and leisure travelers seeking healthy options while traveling. “As we continue to roll-out innovative wellness options for our guests as part of the Westin Well-Being Movement, we saw this as a perfect opportunity to introduce two new programs that are carefully customized to help guests continue their healthy eating habits while traveling,” said Brian Povinelli, Global Brand Leader for Westin & Le Méridien Hotels. “Both SuperChefs and The Juicery have made great strides in making it easier to help maintain a healthier life while promoting the importance of good nutrition.” Kid-Tested Menus Puts the Fun into Healthy Eating Westin’s partnership with SuperChefs demonstrates the brand’s dedication to the well-being of its guests – big and small – by now offering a menu fully dedicated to healthy options for kids at its hotels around the world. The Westin Eat Well Menu for Kids engages children through a colorful, playful menu placemat filled with inventive dishes like Build Your Own Fruit Crepes that allow kids to actually play with their food, providing a sense of discovery while imparting the value of healthy eating. The new kids’ menu features a vibrant array of healthful, tasty dishes such as Build Your Own Salmon Niçoise Salad that were created and tested by SuperChefs kids.
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